Emma Roberts pays tribute to aunt Julia Roberts as the new Pretty Woman collection ambassador for Fred jewelry in dazzling new campaign
Emma Roberts has paid tribute to her aunt Julia Roberts as the new Pretty Woman collection ambassador for Fred jewelry.
The actress, 29, announced her new role on Instagram, where she posted video of the new ad campaign set to the catchy track, Oh, Pretty Woman by Roy Orbison.
Emma begins the video walking around the sunlit balcony of a Los Angeles building in a white robe, before trying on an array of the dazzling jewelry.
All that glitters! Emma Roberts has paid tribute to her aunt Julia Roberts as the new Pretty Woman collection ambassador for Fred jewelry
Iconic role: Julia Roberts famously played prostitute Vivian Ward in the rom-com Pretty Woman also starring Richard Gere
The beautiful pieces range from icy, heart-themed necklaces adorned with rubellites, rings, and teardrop earrings.
Emma exudes confidence as she tries on the many beautiful pieces, reciting the phrase, ‘Your way, your love.’
Though she was not seen trying it on, on display was the ‘Pretty Woman Unconditional Necklace’, a beautiful heart necklace made of white gold, diamonds, rubellites.
The necklace was inspired by the dazzling piece famously worn by Julia in the film, and given to her by her love interest Edward Lewis (Richard Gere).
Throwing shade: With an air of confidence, Emma tipped her cool shades down the rim of her nose
Spreading the love! The actress grinned with glee as she peered through a dazzling heart necklace
Golden girl! The actress playfully placed one of the gold necklaces inside her mouth
‘FRED is celebrating love by dedicating a major collection of jewellery and high jewellery to it: Pretty Woman,’ reads a description of the necklace on Fred’s website.
‘Inspired by the iconic necklace created by the Maison and which featured in the eponymous film in 1990, the Pretty Woman collection has symbolised deep and endlessly renewed love ever since.
‘With its distinctive “heart within a heart” aesthetic, this bold and convertible high jewellery for everyday wear leverages exceptional know-how in the service of creativity.’
Heart to heart: Roberts modeled one of the romantic rings as she nestled against a pillow
Walk this way! The campaign begins with Roberts walking down a sunlit balcony in her white robe
Heart to heart: The Pretty Woman Unconditional Necklace was inspired by the dazzling heart necklace famously worn by Julia in the film, and given to her by co-star Richard Gere
The 1990 rom-com stars Julia as prostitute Vivian Ward, who is initially hired by a wealthy businessman (Gere) before forming a real, romantic relationship with him.
Emma’s new role is not the first time she has paid tribute to her aunt’s famous film.
Back in 2012, she recreated her aunt’s iconic Rodeo Drive look as she wore a tiny white top, blue mini skirt, and thigh-high boots for Halloween.
Hit film: Pretty Woman remains a beloved film, decades after it was originally released in 1990
Throwback: Back in 2012, she recreated her aunt’s iconic Beverly Hills look as she wore a tiny white top, blue mini skirt, and thigh-high boots for Halloween