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Sarah Jessica Parker models her own footwear during in-store photo shoot at SJP Collection boutique

Sarah Jessica Parker models her own footwear during in-store photo shoot at Manhattan SJP Collection boutique

She launched her own designer footwear collection in 2014. 

And on Wednesday, Sarah Jessica Parker braved the heavy snow to spend another day at one of her flagship stores in New York City.

The actress, 55, appeared to be taking part in shooting new photos to promote her SJP Collection as she modeled a variety of styles and colors. 

At work: Sarah Jessica Parker was spotted at her Manhattan shoe store on Wednesday where she appeared to be taking part in a promotional shoot for her SJP Collection

Parker had arrived at the boutique in Manhattan wearing a stripy sweater and blue jeans with a pair of her black heeled boots.

Once inside, however, she was seen posing in fuchsia pink stilettos and silver ankle boots.

She made sure to keep wearing a face mask in line with COVID-19 protocols as the photos were snapped using a smart phone on a tripod.

Parker was seen modeling different products from her collection including silver ankle boots

She also posed in fuchsia stiletto heels

Her own designs: Parker was seen modeling different products from her collection including silver ankle boots and fuchsia stiletto heels

She's a pro: The actress, 55, kicked back in order to get a shot that showed off her eye-catching heels

She’s a pro: The actress, 55, kicked back in order to get a shot that showed off her eye-catching heels

Dressed for warmth: Parker was dressed in a stripy sweater and blue jeans over gray leggings and made sure to wear a face mask in line with COVID-19 protocols

Dressed for warmth: Parker was dressed in a stripy sweater and blue jeans over gray leggings and made sure to wear a face mask in line with COVID-19 protocols

DIY style: The promotional project was shot using a smart phone on a tripod

DIY style: The promotional project was shot using a smart phone on a tripod

Earlier, she had arrived at the boutique bundled up in a Parka with faux fur-trimmed hood and a patterned knit beanie over her long hair.

She managed to navigate the huge piles of snow that still lingered on the sidewalks after paths through it had been cleared. 

Brrr: Earlier, she had arrived at the boutique bundled up in a Parka with faux fur-trimmed hood and a patterned knit beanie over her long hair

Brrr: Earlier, she had arrived at the boutique bundled up in a Parka with faux fur-trimmed hood and a patterned knit beanie over her long hair

Snow day: She managed to navigate the huge piles of snow that still lingered on the sidewalks after paths through it had been cleared

Snow day: She managed to navigate the huge piles of snow that still lingered on the sidewalks after paths through it had been cleared

Parker juggles her footwear design work and business with continuing to take on select acting jobs.

And next up will be a reboot of her hit show Sex And The City for streaming service HBO Max.

Parker is reuniting with co-stars Kristin Davis and Cynthia Nixon for And Just Like That, which will follow their characters Carrie, Charlotte and Miranda as they deal with life in the Big Apple in their 50s.

The trio are set to earn $1 million an episode for the planned 10 episodes and will also serve as executive producers on the project.

Sex And The City ran from 1998 to 2004  on HBO and spawned two big screen movies released in 2008 and 2010. 

Back in action: Parker is reuniting with Kristin Davis and Cynthia Nixon for And Just Like That, a Sex And The City sequel for HBO Max. It will which follow their characters Carrie, Charlotte and Miranda as they deal with life in the Big Apple in their 50s

Back in action: Parker is reuniting with Kristin Davis and Cynthia Nixon for And Just Like That, a Sex And The City sequel for HBO Max. It will which follow their characters Carrie, Charlotte and Miranda as they deal with life in the Big Apple in their 50s

Hit: Sex And The City, which also starred Kim Cattrall as Samantha, ran from 1998 to 2004 on HBO and spawned two big screen movies released in 2008 and 2010

Hit: Sex And The City, which also starred Kim Cattrall as Samantha, ran from 1998 to 2004 on HBO and spawned two big screen movies released in 2008 and 2010

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