Entertainment

Susanna Reid and Kate Garraway lead the way for GMB in ITV’s new daytime television trailer

Susanna Reid and Kate Garraway lead the way in ITV’s new daytime television trailer, which shows no replacement for Piers Morgan on Good Morning Britain. 

The clip shows a variety of different presenters in the network’s schedule, including fan favourites Phillip Schofield and Holly Willoughby for This Morning who will be joined by Ruth Langsford and Eamonn Holmes

Ben Shepherd will also appear on GMB, along with journalists Charlotte Hawkins and Ranvir Singh.  

New season: Susanna Reid and Kate Garraway lead the way in ITV’s new daytime television trailer, which shows no replacement for Piers Morgan on Good Morning Britain

Range: A plethora of different presenters are set to appear on the new season of the show, including Ranvir Singh and Ben Shepherd

Range: A plethora of different presenters are set to appear on the new season of the show, including Ranvir Singh and Ben Shepherd 

Many fans of the morning show were quick to comment on the trailer, expressing their opinion on the programme since Piers’ departure. 

One viewer wrote: ‘Get piers Morgan back its rubbish without him x’ [sic], with another penning ‘Its kinda boring without piers ngl’ [sic] 

One fan also simply said: ‘Bring Piers back.’   

Appearance: Charlotte Hawkins will return to be one of the hosts of the morning show

Appearance: Charlotte Hawkins will return to be one of the hosts of the morning show 

Familiar: Lorraine Kelly appeared later in the trailer, to continue being the face of talk show Lorraine

Familiar: Lorraine Kelly appeared later in the trailer, to continue being the face of talk show Lorraine

Other fans were very excited about upcoming new season of the show, with one saying: ‘Love love love GMB.Lorraine&Loose Women. just faby’ [sic] 

Phil and Holly proved to still be fan favourites with another user commenting: ‘Yayyyy to Holly and Phil returning’ [sic]

Another simply wrote: ‘What a brilliant advert – love that!’  

Thoughts: Many fans of the morning show were quick to comment on the trailer, expressing their opinion on the programme since Piers' departure

Thoughts: Many fans of the morning show were quick to comment on the trailer, expressing their opinion on the programme since Piers’ departure

The running order will be as usual, starting with GMB at 6am, Lorraine at 9am, followed by This Morning at 10:30am with the whole run finishing off at 12:30 with Loose Women.

The sneak peak comes after Good Morning Britain’s ratings have suffered a decline since Piers famously quit the show back in March and staff are keen for the star to return.

Insiders revealed to MailOnline that ‘morale is on the floor’ behind-the-scenes at the ITV show, where a host of stand-in presenters have filled the 56-year-old journalist’s shoes, ever since he left in a fury over a spat about Meghan Markle.

Looking forward to it: Other fans were very excited about upcoming new season of the show, with one saying: 'Love love love GMB.Lorraine&Loose Women. just faby' [sic]

Looking forward to it: Other fans were very excited about upcoming new season of the show, with one saying: ‘Love love love GMB.Lorraine&Loose Women. just faby’ [sic]

Following an eye-popping viewership of 1.9m back in March, in the past five months, numbers have dropped as the source said: ‘Whatever people thought of Piers he got the ratings up and month in month out he pulled in big interviews’. 

 It has been reported that the numbers fell to under 500k two months ago and in June, Piers wrote about the ‘tumbling ratings’. A spokesperson for ITV noted that he audience is ‘holding up well’ during 2021.  

His co-host Susanna stayed in the post following his departure, while she has been joined by a host of temporary co-stars including Richard Bacon, Richard Madeley and Alastair Campbell – whose recruitment has been deemed ‘a low point’.

Comeback: Returning to Lorraine are Candice Braithwaite (pictured)  and Ria Hebden

Comeback: Returning to Lorraine are Candice Braithwaite (pictured)  and Ria Hebden

Dynamic duo: The clip shows a variety of different presenters in the programmes, including fan favourites Phillip Schofield and Holly Willoughby for This Morning

Dynamic duo: The clip shows a variety of different presenters in the programmes, including fan favourites Phillip Schofield and Holly Willoughby for This Morning

 Piers quit the show after claiming he didn’t ‘believe a word’ Meghan Markle said during her Oprah Winfrey interview, first broadcast on CBS on March 7, leading to a tense exchange with co-star Alex Beresford. 

 It later emerged that Meghan also made a formal complaint to Ofcom about the TV host after he dismissed her account of suffering suicidal thoughts and experiencing racism at the hands of the Royal Family.

On the desire for Piers to return, the insider said: ‘Morale is on the floor and has been getting worse since Piers left. 

Returning: Alison Hammond and Dermot O'Leary will join Phil and Holly on This Morning along with Rochelle Humes

Returning: Alison Hammond and Dermot O’Leary will join Phil and Holly on This Morning along with Rochelle Humes

Chat show: Ruth will also take a seat at the panel of Loose Women, along with familiar face Nadia Sawalha

Chat show: Ruth will also take a seat at the panel of Loose Women, along with familiar face Nadia Sawalha 

 ‘Whatever people thought of Piers he got the ratings up and month in month out he pulled in big interviews.’

However a source close to the show said: ‘The fighting spirit in the newsroom is as strong as ever, buoyed up by a stream of scoops, news exclusives and outstanding live reporting, we absolutely remain the ones to beat in the TV news stakes.

‘GMB absolutely remain the ones to beat in the TV news stakes. Only yesterday saw GMB presented by Richard Bacon and Susanna Reid get 23 % share of viewing which is up 20 % up on last year so GMB remains in very good shape.’ 

Set to return: Kaye Adams and Charlene White will also be regulars on Loose Women

Set to return: Kaye Adams and Charlene White will also be regulars on Loose Women 

In-house doctors: The glamorous trailer also showed the TV doctors Dr Hilary White and Dr Amir Khan who crop up in multiple different shows

In-house doctors: The glamorous trailer also showed the TV doctors Dr Hilary White and Dr Amir Khan who crop up in multiple different shows

An ITV spokesperson told MailOnline: ‘Good Morning Britain’s audience share year-to-date stands at 22%, which is in line with 2020, and up on 2019’s audience share by 1.2 share points.

‘The show’s audience is holding up well therefore in 2021, and is also posting year-on-year increases for family audiences, and 16-34 year old viewers.’

Sources said: ‘Bosses are pleased with the ongoing performance of GMB which has remained strong following the Olympics and also when compared to last year which saw record ratings due to the pandemic.’

‘The mix of guest presenters alongside GMB favourites is working out well. To see a rise in the all important commercial demographic of parents and 16-34’s is great to see too.’  

Departure: Good Morning Britain's ratings have suffered a decline since Piers Morgan famously quit the show back in March (Piers pictured in November last year)

Departure: Good Morning Britain’s ratings have suffered a decline since Piers Morgan famously quit the show back in March (Piers pictured in November last year) 


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