Stop Calling Us Frivolous, Young People Are Saving More Than You

“If you want to own a home, stop buying brunch,” they say. Meanwhile, under 30s are at risk of injury from the world’s biggest eye roll.

But it is not avocado on toast, fast fashion or even travel abroad that’s holding a generation back from ticking off those traditional milestones – and we finally have some evidence to prove it.

It fact, those aged 18 to 30 are more likely to be savers than any other age group, according to new research released by the cross-party think tank, Demos. Far from being frivolous, an overwhelming 84% of Gen Z and millennials in this age bracket are trying to save.

The real problem lies in the fact that younger people tend to have higher outgoings when spending on essentials compared to our older counterparts – and that house prices are at an all-time high.

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