Wrexham owners Reynolds and McElhenney land major coup with advisor appointment

Former FA technical director Les Reed has agreed to take up an advisory role at National League side Wrexham.

Working alongside Hollywood owners Rob McElhenney and Ryan Reynolds, Reed has been provided the brief of ‘creating a football strategy for the club’.

The 68-year-boasts significant experience within the football industry, having held senior positions at national and international level.

Reed spent ten years working at Southampton between 2010 and 2018, during which period he served as Head of Football Development and Support before later becoming vice-chairman.

He also spent time working as director of football at Fulham and was responsible for recruiting Chris Smalling from non-league, only to be sold two years later for £12million to Manchester United.

His expertise will now be utilised at Wrexham, who are searching for a new direction as a club after failing to break out of the National League for the 13th season in succession.

On taking the role at the Racecourse Stadium, Reed told the club’s website : “When Shaun Harvey presented the chance to help return Wrexham to the EFL, it was an opportunity that was exceptionally interesting and a challenge I wanted to take on.

Les Reed will bring experience to his latest role in football

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“It reminds me very much of when I first went to Southampton under new ownership in League One, where the objective was to return the Club to the Premier League at the earliest opportunity, while creating a sustainable business model.

“As it was then, the recruitment of players for the first team will be key to join those in the current squad who will be retained, if financial terms can be agreed.

“I look forward to working with everyone at the Club involved with the recruitment and development of players, and the new Manager in particular.”

Wrexham have endured a turbulent few years as a club since suffering relegation to non-league in 2008.

The Red Dragons missed out on the chance to participate in this season’s National League play-offs by a single point, with their final day draw with Dagenham and Redbridge proving costly.

Wrexham were reduced to ten men in their final league match of the season and could only manage a 1-1 draw
Wrexham were reduced to ten men in their final league match of the season and could only manage a 1-1 draw

Manager Dean Keates was sacked by Hollywood stars Reynolds and McElhenney one day later, with the two actors releasing a statement explaining the decision.

“We would like to thank Dean, Andy and Carl for all their efforts on behalf of the club, in what at times were challenging circumstances,” the statement read.

“We are committed to returning the club to the EFL at the earliest opportunity and feel that a change of manager will provide us with the best chance of achieving that objective.”

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