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Bridal boom! Top post-pandemic wedding trends

According to The Knot, weddings are returning in a big way later this year.

The renowned bridal publication expects to see the busiest wedding season ever with nearly half the couples (47 percent) who planned to have weddings in 2020 had to postpone their big day and have rescheduled for 2021 and later dates. 

FEMAIL reveals the top post-pandemic trends in wedding gowns, bridesmaids dresses, groom’s tuxedos and more, according to the experts.

 Bridal boom: According to The Knot, weddings are returning in a big way later this year

New launch: Vera Wang partnered with Pronovias to create Vera Wang Bride

New launch: Vera Wang partnered with Pronovias to create Vera Wang Bride

Spending less on one (or two!) dresses 

In 2021, brides no longer want to spend a fortune on their dress.

‘A key takeaway from the pandemic is that brides have realized what is most important when it comes to their wedding day, which is celebrating their love and creating wonderful experiences,’ said Ranu Coleman, CMO of Azazie.

She added: ‘The bride wants to spend more on the experience of the day versus a very expensive dress. 

‘What you will see is brides purchasing two less expensive dresses – one more timeless and elegant for the ceremony and one more playful for the reception!’ 

This season, big brands have made buying more than one beautiful dress possible by collaborating with couture designers on accessibly priced collections. 

Vera Wang partnered with Pronovias to create Vera Wang Bride.

‘It’s been a labor of love and the result is a group of gowns to interpret each bride’s individuality with all of the details and codes we at Vera Wang celebrate,’ said the acclaimed designer about her lower priced offerings.

‘My intention was to make sure that certain Vera Wang design codes were identifiable. I wanted to keep creativity as the undisputed pillar of our brand, without sacrificing this new opportunity to reach more brides.’  

Dresses in the collection range in price from $1600 to $4000 (as opposed to her luxe collection that starts at $6,900). 

In 1999, Victoria Beckham wowed in a $100,000 Vera Wang gown (complete with a 20-foot train and tiara) to wed David Beckham.

Attainable: Dresses in the Vera Wang Bride collection range in price from $1600 to $4000 (as opposed to her luxe collection that starts at $6,900)

Attainable: Dresses in the Vera Wang Bride collection range in price from $1600 to $4000 (as opposed to her luxe collection that starts at $6,900)

Like couture: 'It's been a labor of love and the result is a group of gowns to interpret each bride's individuality with all of the details and codes we at Vera Wang celebrate,' said the acclaimed designer about her lower priced offerings

Like couture: ‘It’s been a labor of love and the result is a group of gowns to interpret each bride’s individuality with all of the details and codes we at Vera Wang celebrate,’ said the acclaimed designer about her lower priced offerings

Pronovias has also partnered up with international couture house Marchesa, who dressed Blake Lively and Julianne Hough on their big day. 

The Marchesa for Pronovias collection pairs New York bridal couture with the passion of Spain.

Each of the 21 wedding dresses has been created by the Creative Director and Co-founder of Marchesa, Georgina Chapman, and her NYC atelier. 

‘I could not be more thrilled by our partnership, and with the global reach of Pronovias, we look forward to bringing these romantic and feminine designs to brides worldwide.’

The collection is designed for all body types and available in all Pronovias stores and selected wholesalers around the world with prices ranging from $2,000 to $4,000.  

To get more bang for your buck, two-in-one dresses have also become popular according to Brittny Drye, founder of Love Inc. magazine, the first inclusive wedding site and publication.

‘Designers are creating flex looks using pieces like sculptural capes, removable sleeves, and rompers with overskirts.’

The collection is designed for all body types and available in all Pronovias stores and selected wholesalers around the world with prices ranging from $2,000 to $4,000

The collection is designed for all body types and available in all Pronovias stores and selected wholesalers around the world with prices ranging from $2,000 to $4,000

Each of the 21 wedding dresses has been created by the Creative Director and Co-founder of Marchesa, Georgina Chapman, and her NYC atelier

Each of the 21 wedding dresses has been created by the Creative Director and Co-founder of Marchesa, Georgina Chapman, and her NYC atelier

Alexandra Grecco

Alexandra Grecco

To get more bang for your buck, two-in-one dresses have also become popular according to Brittny Drye, founder of Love Inc. Mag, the first inclusive wedding site and publication. Pictured: Alexandra Grecco 

Alexandra Grecco

Alexandra Grecco

‘More and more brides are opting for dresses and separates that are akin to the way they dress in day-to-day life,’ said designer Alexandra Grecco

Practical “civil” styles in the form of separates and mini dresses

‘More and more brides are opting for dresses and separates that are akin to the way they dress in day-to-day life,’ said designer Alexandra Grecco.

‘Whether it’s a beautifully designed top and pant set or a mini dress, brides are adventurous and want to feel like themselves on their wedding day.’

Alexandra shares that the demand for “civil” style looks has increased – due to brides hosting more intimate weddings and gatherings in the midst of the pandemic.

‘Many brides are also choosing these more casual options for second-look outfits for their reception.’  

In response to the demand for versatility, designers like Alexandra Grecco, Sachin + Babi and Erdem offer white dresses and pantsuits that can make a chic statement at a wedding, but be equally cute for a formal affair at work or a dressy cocktail party. 

With more options on the market, brides are no longer limited by what they would traditionally recognize as a wedding dress and saying ‘Yes’ to styles they can wear again and again.

'Many brides are also choosing these more casual options for second-look outfits for their reception.' Pictured Electra by Sophie et Voila, $2,150; sophieetvoila.com

‘Many brides are also choosing these more casual options for second-look outfits for their reception.’ Pictured Electra by Sophie et Voila, $2,150; sophieetvoila.com 

Sophie et Voila

Sophie et Voila

With more options on the market, brides are no longer limited by what they would traditionally recognize as a wedding dress and saying ‘Yes’ to styles they can wear again and again. Pictured left: Eduarda by Sophie et Voila, $1,880; sophieetvoila.com. Right: Eugenia by Sophie et Voila, $3,530; sophieetvoila.com

Sachin & Babi

Sachin & Babi

Sachin & Babi’s (pictured) wrap dresses and slip dresses are bridal worthy but they can also be dressed down for a night on the town with practical pumps and fast fashion jewelry. Left:  Rhea dress by Sachin & Babi, $495; sachinandbabi.com. Right: Karina dress by Sachin & Babi,$450; sachinandbabi.com

‘Short dresses saw a major moment with mini-monies during the pandemic, and we expect to see that trend continue post-pandemic,’ said Brittny Drye, founder of Love Inc. Mag, the first inclusive wedding site and publication. 

Sachin & Babi’s wrap dresses and slip dresses are bridal worthy but they can also be dressed down for a night on the town with practical pumps and fast fashion jewelry.

London-based ready-to-wear brand ERDEM announced the launch of their White Collection; a ready to wear bridal collection back in February. 

‘The White Collection was created in response to a need for something a little alternative to a wedding dress in the traditional sense,’ said Erdem Moral ıoğlu, Creative Director at ERDEM.

‘I was really interested in creating a bridal collection that has a modern and new feel.’ 

Ready-to-wear and swim label PatBO debuted its first bridal collection consisting of dresses and swimsuits for every celebratory moment of a wedding.  

Inspired by South America and unlike anything else on the market, dresses and separates are adorned with hand-sewn jute trim, delicate cotton fringe, crochet embroidery, seashell accents and sand grazing metallic mesh fabrics.

¿The White Collection was created in response to a need for something a little alternative to a wedding dress in the traditional sense,' said Erdem Moral ¿o¿lu, Creative Director at ERDEM

‘The White Collection was created in response to a need for something a little alternative to a wedding dress in the traditional sense,’ said Erdem Moral ıoğlu, Creative Director at ERDEM

PatBo

PatBo

Ready-to-wear and swim label PatBO debuted its first bridal collection consisting of dresses and swimsuits for every celebratory moment of a wedding. Left: Asymmetric Netted Beach Dress by PatBo, $695; patbo.com. Right: Crochet Beach Pants by PatBo, $375; patbo.com

Go big: Whatever the trends, there will always be the bride who wants to feel (and look!) like royalty on her big day. Pictured: Anne Barge

Go big: Whatever the trends, there will always be the bride who wants to feel (and look!) like royalty on her big day. Pictured: Anne Barge

Over-the-top drama to seize the celebratory day

Whatever the trends, there will always be the bride who wants to feel (and look!) like royalty on her big day. 

‘After going through a pandemic, a wedding is the perfect excuse to go all out,’ said Brittny of Love Inc. 

‘When weddings start back up full throttle, it’s going to be big and brides aren’t going to be holding back. 

‘Additionally, being in quarantine prompted designers to get a bit more creative with their designs, so we’re seeing a lot more fashion-forward options. Think: oversized ruffles and bows, even from designers who tend to play it safe.’

Badgley Mischka featured sheer fabrics, lace corsets, voluminous tulle skirts and sweetheart necklines in their spring 2021 collection.  

Classic dresses with a lot of volume in the skirt or at the sleeve, a la Sophie et Voila, are in demand.  

Anne Barge brings high-octane extravagance into her spring 2022 collection, which takes a step back in time infusing old world opulence with modern femininity.

Best dressed: Anne Barge's spring 2022 collection takes a step back in time infusing old world opulence with modern femininity

Best dressed: Anne Barge’s spring 2022 collection takes a step back in time infusing old world opulence with modern femininity

Badgley Mischka

Badgley Mischka

Head turning: Badgley Mischka featured sheer fabrics, lace corsets, voluminous tulle skirts and sweetheart necklines in their spring 2021 collection

Subtle touches: Artful details in the form of extravagant appliqués, light and airy lace flowers, intricate beading and whimsical bows can take any simple silhouette to a new level of luxe. Pictured: Alexandra Grecco

Subtle touches: Artful details in the form of extravagant appliqués, light and airy lace flowers, intricate beading and whimsical bows can take any simple silhouette to a new level of luxe. Pictured: Alexandra Grecco

Romantic touches to fall in love with

The beauty is in the details!  

Artful touches in the form of extravagant appliqués, light and airy lace flowers, intricate beading and whimsical bows can take any simple silhouette to a new level of luxe.  

Whether your bridal style is simple, modern or classic thoughtful dress details can capture your wedding day aesthetic and bring it to life.    

Clean architectural silhouettes were accented with intricate floral embellishments for a playful yet ultra-sophisticated look at Costarellos and Sophie et Voila.

‘Beading, hand embroidery or lace adds an extra special touch giving brides a glimmer of hope and something to look forward to until their big day arrives,’ said Shawne Jacobs the president and creative director of Anne Barge.  

Upgrade: Artful details in the form of extravagant appliqués (as seen at Costarellos), light and airy lace flowers, intricate beading and whimsical bows can take any simple silhouette to a new level of luxe

Upgrade: Artful details in the form of extravagant appliqués (as seen at Costarellos), light and airy lace flowers, intricate beading and whimsical bows can take any simple silhouette to a new level of luxe

Floral embellishment: The beauty is in the details at Costarellos

Floral embellishment: The beauty is in the details at Costarellos

Special: Whether your bridal style is simple, modern or classic thoughtful dress details can capture your wedding day aesthetic and bring it to life

Special: Whether your bridal style is simple, modern or classic thoughtful dress details can capture your wedding day aesthetic and bring it to life

Classic jewelry with a modern-day  twist

When choosing wedding-day bling, the key is opting for pieces that will complement the dress rather than compete with it. 

Traditionally, family heirlooms are often incorporated into the big day in the form of jewelry. 

Pieces like grandma’s string of pearls, mom’s diamond stud earrings or your aunt’s favorite locket.   

Lauren Curtin of Lauren Addison jewelry admits that after this past year, the biggest trend that she’s seeing is how brides are ignoring traditional norms and choosing pieces that reflect their personal style or bear sentimental value.

‘There is nothing more timeless and elegant than pearls (or diamonds for that matter), but if you’re not into the classics and are looking to get a bit more creative, consider incorporating them into a non-traditional setting.’ 

‘Less is more. Choose one piece to be the focal point and let your other pieces simply complete the look. 

‘If you plan to wear a pair of chandelier earrings, perhaps skip the necklace and opt for a bracelet instead. It’s all about balance.’ 

Traditionally, family heirlooms are often incorporated into the big day in the form of jewelry. Pieces like grandma¿s string of pearls, mom¿s diamond stud earrings or your aunt's favorite locket. Pictured: Anne Barge bridal

Traditionally, family heirlooms are often incorporated into the big day in the form of jewelry. Pieces like grandma’s string of pearls, mom’s diamond stud earrings or your aunt’s favorite locket. Pictured: Anne Barge bridal

Realist hair ornamentation 

Priyanka Chopra accessorized her Ralph Lauren wedding gown with a hard-to-miss 75-foot tulle veil. 

Fortunately, exceptionally long veils that require five people to help carry it are not needed to make a bold statement. 

‘Veils are now available in all shapes and sizes,’ said Alexandra Grecco who recently introduced a shorter option to her classic cathedral length to accent a more ‘civil’ wedding look. 

As a fun alternative to a traditional veil, headbands are also trending this season.

Jeweler Lauren Curtin believes hair accessories can be a fun way to add a little embellishment to your look. 

‘Pearl, Diamond and Sapphire barrettes, brooches and pins are great options as is a gemstone studded violette-style veil.

‘Stay true to your personal style and do not get hung up on what is trending.’

'Veils are now available in all shapes and sizes,' said Alexandra Grecco who recently introduced a shorter option to her classic cathedral length to accent a more 'civil' wedding look.

‘Veils are now available in all shapes and sizes,’ said Alexandra Grecco who recently introduced a shorter option to her classic cathedral length to accent a more ‘civil’ wedding look.

Piryanka Chopra accessorized her Ralph Lauren wedding gown with a hard-to-miss 75-foot tulle veil. Fortunately, exceptionally long veils that require five people to help carry it are not needed to make a statement. Pictured: Anne Barge

Piryanka Chopra accessorized her Ralph Lauren wedding gown with a hard-to-miss 75-foot tulle veil. Fortunately, exceptionally long veils that require five people to help carry it are not needed to make a statement. Pictured: Anne Barge

Grooms aim to look dapper  

‘We’re finding that many couples who had to put plans on hold are looking to go all out this year,’ said Dean Handspiker, VP of Retail at INDOCHINO

‘We’re also seeing a continuation of smaller backyard and intimate weddings. While these are often less formal affairs, a suit and dress shirt is still customary.’

According to Dean, three-piece suits are trending. ‘With the vest a groom can still look pulled together later into the night when he wants to lose the jacket and hit the dance floor.’

As the weather warms up and more outdoor weddings are set to take place, grooms are opting for wool-linen and lighter weave fabrics to look crisp but stay cool.

‘Personalization is also a trend as grooms look to stand out from their groomsmen. Parties are opting for a contrasting fabric or different jacket customizations so that each of them have their own style but remain coordinated.’

For guests, Dean shares that INDOCHINO clients are longing to get dressed up and are shopping for new suits rather than wearing ones they’ve had for awhile.

He suggests completing the look with a pocket square. ‘Accessories are where you can show a little individuality. 

‘Rather than a bow tie, we’ll find stylish guests opting for a subtly patterned tie with a classic windsor knot.’ 

Sharp: According to Dean Handspiker, VP of Retail at INDOCHINO, three-piece suits are trending. 'With the vest a groom can still look pulled together later into the night when he wants to lose the jacket and hit the dance floor.'

Sharp: According to Dean Handspiker, VP of Retail at INDOCHINO, three-piece suits are trending. ‘With the vest a groom can still look pulled together later into the night when he wants to lose the jacket and hit the dance floor.’

Make it your own: 'Personalization is also a trend as grooms look to stand out from their groomsmen. Parties are opting for a contrasting fabric or different jacket customizations so that each of them have their own style but remain coordinated'

Make it your own: ‘Personalization is also a trend as grooms look to stand out from their groomsmen. Parties are opting for a contrasting fabric or different jacket customizations so that each of them have their own style but remain coordinated’

INDOCHINO

INDOCHINO

Lighten up: As the weather warms up and more outdoor weddings are set to take place, grooms are opting for wool-linen and lighter weave fabrics to look crisp but stay cool

Bridesmaids are spending less on non-traditional dresses 

‘I really think we’re moving away from the concept of “bridesmaid dresses,” as more soon-to-weds are curating wedding party looks that are cohesive but not matchy-matchy from retailers that aren’t necessarily in the bridal/bridesmaid space,’ said Brittny of Love Inc. Magazine. 

To satisfy demands, bridal destination Birdy Grey offers stylish bridesmaids dresses for just $99.  

‘Mix and match is huge,’ said founder & CEO, Grace Lee.

‘Rarely do we see women opt for the exact same dress in the same color anymore. 

‘The most popular way to mismatch your bridesmaids is to choose varying silhouettes and styles in the same color. 

‘Or, mix-and-match a palette of hues by picking shades in the same color family. Green shades, such as sage and sea glass, are wildly popular.’ 

Grace explains that greens look amazing in a variety of environments, whether you’re having a city wedding, or a ceremony outdoors at the beach or in a garden. 

‘This year, taupe is also on the rise–it’s a soft, elevated neutral that pairs perfectly with the Moho (Modern Boho) wedding vibes we’re seeing everywhere.’ 

Birdy Grey

Birdy Grey

Left: Jane Convertible Dress in Sea Glass by Birdy Grey, $99; birdygrey.com. Right: Devin Convertible Dress in Sea Glass by Birdy Grey, $99; birdygrey.com

Birdy Grey

Birdy Grey

Left: Grace Convertible Dress Curve in Terracotta, $99; birdygrey.com.  Right: Devin Convertible Dress Curve in Taupe, $99; birdygrey.com

Azazie CMO Ranu Coleman credits the pandemic to the rise in versatility in dresses and non-traditional looks.  

‘We see a lot of mixed styles, fabrics and colors and it creates a really beautiful and unique bridal party look.

‘There has also been a definite shift towards more casual looks – for example denim jackets are a very popular trend to wear over your bridesmaid dress in addition to jumpsuits and mini length styles.’

According to Ranu, the biggest trend in bridesmaids dresses is sunset colors. 

‘Terracotta, paprika, butterscotch, they tend to be universally flattering colors on different skin types and look very sophisticated.

‘Pine green is also popular.’    

Mother of the Bride should embrace the spotlight

Traditionally the mother of the bride’s dress should complement the wedding party’s colors. 

Co-founder of Sachin & Babi, Babi Ahluwalia, believes ‘she needs to be one level up in style from the groom’s mother without overshadowing the bride.’

According to Babi, monochromatic color palettes are trending for the MOB.

She also reveals that some fashion-forward moms are wearing a 2 piece sets.            


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